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Bulk Buying Isn’t Always Best: Short-Run Orders for Impact and Budget
Mar 25
We’ve become accustomed to thinking that bulk buying is the best way to score a deal. But as technology has evolved, it’s become possible to make products that fit the needs of every ...
Continue ReadingOutdoor Events: The Branded Gear Everyone Wants
Mar 18
Warm(er) weather is just around the corner! Spring always gets us excited about spending time outside—and after a year of quarantining, that’s especially true. As people flock to the o...
Continue ReadingGoing Virtual: The Best Items for Ship-to-Home Swag Bags
Mar 11
Although conferences and trade shows are still taking place virtually, that doesn’t mean you can’t engage attendees—and give sponsors the exposure they’re hoping for. Swag ...
Continue ReadingGetting Personal: Individualized Items to Make a Connection
Mar 05
Want to make people feel truly valued? Personalize their products—and create something they’re sure to hold on to. Putting someone’s name on a product alongside your brand’s ...
Continue ReadingUSA-Made: Branded Gear to Support Your Community
Feb 25
During challenging times, we all want to give back to our community—and gifting USA-made branded gear is a great way to generate goodwill in employees and customers while also supporting job gro...
Continue Reading5 Ways to Make Gift Boxes Part of Your Business Growth
Feb 18
After a year of spending a lot of time at home—and living much of our lives through virtual platforms—the impact of physical gifts is greater than ever. Everyone appreciates a little g...
Continue ReadingColor Trends for 2021: Promos That Wow
Feb 11
Every year, the Pantone Color Institute announces a color that they believe will be popular in fashion, home decor, and more in the year ahead—and this year, they chose two. After extensive...
Continue Reading2021 Branded Apparel Trends
Feb 04
2021 may be starting with many people still working from home—but we’re all excited for that to change. And this year’s apparel trends will reflect the shift. Stay ahead of the c...
Continue ReadingGifts That Keep on Giving: Support Mental and Physical Health
Jan 28
New Year’s resolutions: you can love ‘em or hate ‘em, but you can’t escape them—and committing to better mental and physical health is a common area of focus in the new y...
Continue ReadingA Return to the (Physical) Workplace
Jan 21
For many people, the end of February will mark close to a full year of working from home. And while many offices will remain at least partially remote for the next few months, others will have already...
Continue ReadingWalking the Walk: Promotional Products that Demonstrate Your Values
Jan 14
Authentically grounding your marketing in what your company values is about more than just truth in advertising—it’s also about stickiness. After all, the most effective messages are th...
Continue ReadingTrending Now: Promotional Gifts for 2021
Jan 07
In the words of Heidi Klum, in the world of fashion, you’re in or you’re out. Marketing isn’t so different. What we want, how we express ourselves, which messages resonate with ...
Continue ReadingShifting Budget Spend To Keep Business Coming In
Dec 24, 2020
If you're considering reducing your marketing budget next year, name some cereal companies. Strange segue, yes, but bear with us. Odds are that Kellog was on the list. That they come so easily to mi...
Continue ReadingSpreading Positivity and Brand Recall through Promotional Products
Dec 17, 2020
2021 is fast approaching! That means that we’re almost done observing that 2020 has been a hard year. It has been, though! In fact, 2020 has been such a hard year that by this point, saying...
Continue ReadingRemote Marketing: How to Grow Your Business in 2021
Dec 10, 2020
First things first: resist any urge to skimp on your marketing budget this year. Although the prospect of an economic downturn might make you consider cutting back on advertising, marketing durin...
Continue ReadingThe Power of Employee Recognition: Awards that Matter
Dec 03, 2020
2020 has looked nothing like 2019. Whether it’s staying efficient and motivated while working remotely, juggling parenting duties along with job responsibilities, or continuing to report on-site...
Continue ReadingIs Your Company Maximizing Promotional Products?
Nov 26, 2020
When developing a promotional product strategy, make every division of your company part of the plan. Promotional products are a great way to build value in your company—and organizations can ...
Continue ReadingYour Team Deserves a Thank You Too
Nov 19, 2020
Companies have a lot to be proud of in 2020. Reflect, rejoice, and thank your team for a job well done. It’s been a crazy year—and most companies have been pleasantly surprised by how th...
Continue ReadingMore than Just a Giveaway: Calculating the ROI for Promotional Products
Nov 12, 2020
Calculating the ROI on promotional products might be tricky—but that doesn’t mean you should give up on the data! Here are some ideas. If you’re not considering promotional produ...
Continue ReadingEmployee Onboarding & Building Culture Virtually
Nov 05, 2020
Welcome kits for new employees can help build company culture and create connection in a remote-work environment. Consider this: you start a new remote job. Maybe you meet with a few supervisors ove...
Continue ReadingTrending: Eco-friendly Promotional Products
Oct 29, 2020
Social responsibility is more than just a fad—it’s an increasingly important requirement for businesses selecting a vendor as well as a value that employees hope to see reflected in their ...
Continue ReadingKitting and Fulfillment: What’s Changed for Companies in 2020
Oct 22, 2020
Between shipping delays, out of stock items, overwhelmed delivery services, and decentralized business operations, the COVID-19 pandemic has made distributing meaningful professional gifts more challe...
Continue ReadingCelebrate Your Team with a Company Store
Oct 15, 2020
Gifting credit to a company lets you invest in what your employees want most—and saves you time and money in the process. In the words of writer Annie Dillard, how we spend our days is how we ...
Continue ReadingSales in the New World: Reaching Potential Clients Virtually
Oct 08, 2020
Strong relationships are good business, and a savvy sales team understands that forming personal connections is critical to converting potential clients into returning customers and to keeping longtim...
Continue ReadingWhat to Give in 2020: Trending Products for an Unusual Year
Sep 30, 2020
2020 has been a year like no other. These trending promotional products are positioned to meet the moment. Stuffed gorillas are a thing of the past. Today’s promotional products are sle...
Continue ReadingHow Are You Showing Your Appreciation to the Clients who Stuck Around?
Sep 29, 2020
Showing your appreciation for loyal customers is critical. And with work-from-home friendly products and shipping options, it’s also easier than ever. 2020 has been hard on everybody. Busin...
Continue ReadingPlanning for Next Year: What to Do With Your Budget
Sep 28, 2020
With in-person events canceled, promotional products are a great way to make memorable connections with clients. For businesses and independent practitioners, 2020 has been a year of both radical ...
Continue ReadingSwitching to Virtual: Making the Most of Events for Attendees and Sponsors
Sep 23, 2020
Virtual events don’t have to be boring. Here are some ideas for engaging your community in a socially-distanced world. 2020 has brought us a new genre of professional gathering: the virt...
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